

Tyrecycle partnered with Motorsport Australia and the Shell V-Power Motorsport Park to launch a tyre recycling pilot program in South Australia last weekend.
Tyrecycle CEO Jim Fairweather said that working with Motorsport Australia will help to raise awareness about the opportunities and benefits of adopting sustainable practices across all levels of the motorsport industry.
“By having Tyrecycle’s nation-leading used tyre collection and recycling expertise trackside this weekend, we’ve been able to offer racing competitors and motorsport administrators a convenient and safe way to manage end-of-life tyres,” he said.
“Effective sustainability strategies require accurate, event-specific data. This tyre recycling pilot was designed not only to divert waste but also to generate insights into the types and volumes of tyres used, logistical considerations for on-site collection, and the viability of downstream recycling processes.”
Sunil Vohra, CEO of Motorsport Australia notes that tyres are a significant waste product for motorsport, and the ability to recycle race tyres post event at scale is a shared goal for the motorsport community.
“The success and learnings from the pilot event inform the feasibility of integrating tyre recycling logistics into motorsport events,” he said.
“By partnering with Tyrecycle we’re leveraging industry-leading expertise in resource recovery to trial practical, sustainable solutions tailored to the unique demands of motorsport events.”
The weekend’s pilot saw 168 tyres recycled during the three-day event at the Shell V-Power Motorsport Park.
“The success of the pilot program supports further investment in aligning motorsport activities with circular economy practices, with Tyrecycle providing the critical link between tyre disposal and material reuse.” Vohra said.
Alistair MacDonald, CEO of the Shell V-Power Motorsport Park, was pleased to support the pilot program while highlighting how the industry can work together to address the global challenge of decarbonisation.
“The success of this pilot is proof that sustainable tyre disposal can be integrated into motorsport operations without compromising performance, safety, or event efficiency,” he said.
“Working with Motorsport Australia and Tyrecycle, we can contribute to the development of best practices and policy recommendations going forward.”